Brinley Gold Rums Gives Brand A Makeover

New Bottle Design For Brinley Gold Rums

New Bottle Design For Brinley Gold Rums

Basseterre, St. Kitts – Nevis
April 12, 2012 (CUOPM)

St. Kitts – Nevis’ well-known line of high quality boutique spirits Brinley Gold Rums has been repackaged to reflect a uniform modern style encompassing the entire Shipwreck brand.

The new packaging for Vanilla, Coffee, Mango and Coconut rums follows the same aesthetic as their popular Shipwreck Spiced Rum — clear bottle, low label design, and drink booklet.

All four flavors will feature the name Brinley Gold Shipwreck and display a nautical ships wheel.

Silver cork tops and capsules embossed with the company logo were added to emphasize its premium look. Fruit images convey all natural flavors and the look of a hand crafted small batch product.

In keeping with the Shipwrecked theme, each new flavored label has a map of St. Kitts on the inside, revealing the location of the British troop ship which sunk off the coast of the island in a 1782 naval battle with the French.

The new packaging will reach retail shelves in the U.S. beginning in April 2012.

Leave a Comment